Current Promotions

Sony FE 70-300mm F4.5-5.6 G OSS

Extended 70-300 mm range in an FE zoomThe first E-mount zoom to cover a 70 mm to 300 mm range is a versatile image-making tool that can handle a wide range of subjects, from portraits and scenery to...

Sony FE 85mm F1.4 GM

A new dimension of portrait performanceThe most advanced technology available has been applied in the G Master series, further enhancing acclaimed Sony G Lens performance. This model combines...

Sony FE 85mm F1.4 GM II

Sony FE 85mm F1.4 GM II - Sony Alpha E-mount Full-frame Large-aperture Prime G Master Lens for stills and movies with excellent G Master resolution and bokeh in a compact, lightweight design...

Sony FE 85mm F1.8

Mid-range telephoto prime ED glass for chromatic aberration compensation Circular 9-blade aperture for beautiful defocus effect Linear motor for precise, quiet focusing Dust- and moisture-resistant...

Sony FE 90mm F2.8 Macro G OSS

Renowned G lens background bokehBeautiful background bokeh is synonymous with the G Lens name, and it can really make the subject stand out. Individual calibration of each lens ensures optimum...

Sony FE 100mm F2.8 Macro GM OSS

start of prefixes This versatile 100 mm macro lens offers up to 1.4x magnification, or up to 2.8x with an optional teleconverter *2 . G Master resolution and bokeh contribute to impressive macro...

Sony FE PZ 28-135mm F4 G OSS

The FE PZ 28-135mm F4 G OSS (SELP28135G) has been designed and engineered to the highest possible standards, and offers an immense amount of expressive power. Ideal for Sony cameras such as the α7S,...

Sony FE 100-400mm F4.5-5.6 GM OSS

G Master super-telephoto zoomThis top-performance G Master zoom lens covers a broad 100 mm to 400 mm focal length range that is ideal for sports, wildlife, and other subjects that require a long...

Sony FE 135mm F1.8 GM

An F1.8 135 mm prime with superb resolution, bokeh, and AFUnsparing application of Sony's most advanced optical technologies has produced a large-aperture prime telephoto lens that delivers...

Sony FE 200-600mm F5.6-6.3 G OSS

Sony FE 300mm F2.8 GM OSS

The SEL300F28GM is the lightest large-aperture telephoto lens in its class1, delivering outstanding optical perfor

Sony FE 400-800mm F6.3–8 G OSS

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