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Facts about Fujifilm that might surprise you(Post)
Although the photography community mainly know Fujifilm as a leader in camera films, the company’s success is way beyond than just producing cameras. From stepping into the medical field to battling i
Fujifilm Adds mini 70 to Instax Lineup(Post)It’s unfortunate the Polaroid didn’t live long enough to see the public’s renewed love for instant photography but luckily, Fujifilm has been around to fill the void. The mini 70 i
Fujifilm Announces Instax SP-2 Printer(Post)The popular Fujifilm Instax printer received an upgrade today when the company announced the SP-2, which improves on the SP-1 in nearly every way possible. The makeover means the S
Touring Fujifilm’s Sendai Factory with The Fuji Guys(Post)Our friends The Fuji Guys fist-bump their way to Fujifilm‘s factory in Sendai, Japan for a tour of how the new XF 35mm F2 R WR is made. Individual components are assembled by hand
Lots of Fujifilm Cameras and Lenses Got Firmware Updates(Post)If you use manual focus on a Fujifilm X-series camera, then today’s update is for you.For the X-Pro2, X-Pro1, X-T1/X-T1 (Graphite Silver), X-T10, X-E2S, X-E2 or X-E1: Download Links Fujifilm
Making of a Fujifilm X-T10(Post)I always assumed that cameras were put together by robots but apparently each Fujifilm X-T10 passes through the hands of countless skilled professionals that brush, polish and fit
Firmware Updates For Fujifilm X-Pro2 and More(Post)Fujifilm has updates for not only the X-Pro2 but the X-Pro1 and a number of older X-Series cameras. Some users of the new FUJIFILM X-Pro2 have advised us that they have experienced th
Fujifilm Introduces the GFX 50S Mirrorless Medium Format Camera(Post)It wasn’t long ago that the thought of a mirrorless medium format digital camera was just an outlandish rumor, something none of the sites really put any stock in other than a few whispers from someon
Fujifilm’s X-Pro2 and X-T2 Now Come in Silver(Post)The Fujifilm X-Pro2 and X-T2 are two of Fujifilm’s most succesful cameras ever, launching the company into a new era with it’s 24.3MP, third generation X-Trans sensor and new X Processor Pro. T
Hands-On with the New Fujifilm X-T2(Post)Fujifilm announced the highly anticipated X-T2 today, featuring several major upgrades over the X-T1. We have one here at the office but it is a pre-production model so we can’t show
New Fujifilm X-E2s and X70 Firmware Available(Post)Fujifilm released some small but important firmware updates for a couple of their newer cameras today to take care of some minor issues. If you have an X-E2s or a X70, see the download links below for
Fujifilm Announce X-T10, XF 90mm F2(Post)The X-T1 has had photographers enticed with it’s huge, fast EVF, impressive image quality and old school-feeling mechanical dials since it was released a year ago. I bought one myself a coup